Ford promotes driving greener miles.(Ford Motor Co. joins TerraPass)

Green is a color that often denotes environmentally friendly themes. However, it will soon be a color that can be associated with those who purchase cars made by Ford Motor Company. Ford has teamed up with TerraPass to promote a "Greener Miles" program, according to information presented to NACM by Tom Arnold, Chief Environmental Officer of TerraPass.

Ford will offer information to its car buyers in its automobile showrooms on how its customers can enroll in its Greener Miles program by signing onto TerraPass. TerraPass is a concept that involves car owners investing into clean technologies at a level that will displace the amount of carbon that their particular car model will produce, given the number of miles they log in a year. For example, an owner of a 2006 Ford Focus FWD, with an automatic transmission that drives 12,000 miles per year, (the average of U.S. drivers) would have to make an investment into TerrPass of $49.95 per year. This investment into TerraPass would then be reinvested into clean energy from sources like solar energy, wind farms, methane capture facilities and more. The clean energy produced from that investment would displace the 8,099 lbs of CO2 (carbon dioxide) per year that driving a 2006 Ford Focus produces. Those investing in TerraPass receive a certification of the investment and a money back guarantee, as well as window decals and bumper ...