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SAMSONITE APPOINTS GLOBAL CHIEF RETAIL OFFICER.
(Full text of a statement. Contact details follow below.)
LONDON, NEW YORK and HONG KONG, Nov. 30 /PRNewswire - AsiaNet/ --
Samsonite Group announces the appointment of Shawn Cox to the newly created position of Chief Retail Officer as of January 15th, 2007. He will be based at Samsonite's London Executive Offices and will join the Management Board, reporting to President and CEO, Marcello Bottoli. In his role, Mr. Cox will be responsible for Samsonite's newly created Retail Division, regrouping all directly and indirectly operated retail activities around the world.
Mr. Cox joins from Tommy Hilfiger Europe where he was Vice President of Retail and Vice President, Export and Eastern Europe. Previously, Mr. Cox was Managing Director of Jasper Conran Holdings, which he joined from Mulberry where he was Director of Group Merchandising and Retail Store Development. From 1989 to 1994 he held a number of roles at Polo Ralph Lauren, culminating in the role of European Brand Manager (Sales and Marketing).
Samsonite Group products are sold in over 100 countries at a wide variety of retail establishments which include premium department stores such as Selfridges, Bloomingdales, Neiman Marcus, Isetan, Saks 5th Avenue, Harrods, Lane Crawford and Holt Renfrew. Samsonite also operates in excess of 285 directly-operated retail stores in North America, Europe, Asia and Latin America, over 170 exclusive retail stores and more than 185 shop-inshops.
With the appointment of President and CEO Marcello Bottoli (who held the same position at Louis Vuitton) and subsequent appointment of Quentin Mackay as Creative Director (from Tanner Krolle), the company is on an exciting journey of elevating the design and image of the brand. This has focused on a number of areas including celebrity driven communication campaigns, new products that combine the best of Samsonite's heritage and historical values of functionality and durability, whilst being increasingly style and design led. New collections include the contemporary retro Vintage collection, the award winning X Lite (the lightest, strongest Samsonite ever) and the recently launched Samsonite Black Label by Alexander McQueen.
To support this strategy Samsonite recently announced a series of flagship stand-alone stores and branded shop-in-shops ...
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