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M2 PRESSWIRE-22 December 2000-COMPUTER ASSOCIATES: Computer Associates Jasmine II propels Charles Tyrwhitt Shirts to e-Nitiative of the Year Award; Leading mail order clothing company is recognized for ability to successfully integrate web-based technology into existing business (C)1994-2000 M2 COMMUNICATIONS LTD
RDATE:22122000
ISLANDIA, N.Y. and LONDON - Computer Associates International, Inc. (CA), the world's leading eBusiness solutions provider, today announced that Charles Tyrwhitt Shirts (www.tyrwhitt.co.uk), a fine shirt maker located on London's Jermyn Street, has received "E-nitiative of the Year" honors at the 2000 Growing Business awards for its deployment of an advanced, interactive 3D Web site based upon CA's Jasmine ii eBusiness platform. The company beat four other finalists for the award, which recognizes the small-to-medium sized UK companies that have most successfully integrated Web technology into their existing business model.
Presented by the UK entrepreneurial magazine Real Business and the Confederation of British Industry (CBI), the eight categories of the 2000 Growing Business awards set the standard for thousands of small and medium-sized companies that play such a huge part in the success of the UK's economy.
"These awards highlight the professionalism and talent that exists in abundance among Britain's growing companies," said Digby Jones, director-general, CBI. "All of the winners demonstrated clearly that they are set on a course of sustainable success and growth."
Leveraging CA's Jasmine ii, Charles Tyrwhitt's 3-D Web site has helped increase the proportion of online sales from 7 percent in December 1999 to 21 percent in November 2000.
Jasmine ii is an advanced eBusiness platform on which organizations can integrate leading-edge technologies with existing data and logic in order to quickly build, deploy and manage a new generation of intelligent eBusiness solutions.