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Barclays stung over bee advert.

Publication: Europe Intelligence Wire

Publication Date: 31-AUG-05
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COPYRIGHT 2005 Financial Times Ltd.

(From Guardian Unlimited)

A bank advert perceived to make fun of a man suffering a potentially fatal bee sting was banned today after attracting nearly 300 complaints.

The TV commercial for Barclays Bank horrified 293 viewers who found it offensive, including 91 people who said it distressed them because they knew people who had suffered a similar attack.

Among those who complained were 23 viewers who said that...

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