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Ritchie Swimwear Ties Cosmo Ad With Website and Gives Away 50 Featured Swimsuits.
Entertainment Editors/Internet, Fashion, Consumer & Lifestyle
Writers
MIAMI--(ENTERTAINMENT WIRE)--May 1, 2000
This season, the internationally acclaimed swimwear house, Ritchie Swimwear, opens the doors to its summer line by combining a successful advertising campaign in Cosmopolitan Magazine with a special Internet promotion that ties directly into its website. Ritchie Swimwear is giving away to 50 lucky winners, the very suit that is the center of the ad in the May issue of Cosmopolitan magazine. "Our website sales have been steadily growing as more of our clients jump online and realize that we are now available to them in full color, 24 hours a day", says CEO and founder Ritchie Berger. "We have already seen an increase in traffic from the 50 swimsuit giveaway ...
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Source: HighBeam Research, Ritchie Swimwear Ties Cosmo Ad With Website and Gives Away 50...