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Abstract
There has been much confusion as to a clear definition of service learning. Pace University has explored this area and has encouraged its faculty to develop courses that offer a service learning component. Experiential education, on the other hand, has offered students in the Communications industry the opportunity to work in their extremely competitive field of study. The challenge was to bring the experiential learning to the students while, at the same time, fulfilling the needs of the community. The synergy of video as a vital communication tool combined with a true need for public awareness and community service brought service learning into the video production classroom.
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Background
The Center for Community Outreach at Pace University is an outgrowth of the understanding that without action, without commitment, without service or humility, learning is a passive process. Pace University and the Dyson College of Arts & Sciences have made a moral commitment to enhance the quality of life for all people, and to equip students with a greater sense of social awareness and responsibility. Most of the upper-level production courses to fulfill the media production track for the communications major require a final project. It was one course, Producing Corporate Video that led the instructor to continually search for a local corporation that needed student assistance. The final project was to produce an industrial training, safety, or promotional video program. The American Cancer Society was one recipient that reaped the benefits of a promotional video program conceived and produced by Pace students. The professor then learned about the growing interest in service learning courses. Producing high-end video programs with broadcast quality equipment and expertise seemed a perfect fit for non-profit agencies that needed assistance.
Service-learning
The National and Community Service Trust Act of 1993 was signed into law by President Bill Clinton. The Trust Act of 1993 states that service learning: