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Can a Corporate Mission and Philosophy Change Corporate Culture?
(From Journal of Japanese Trade & Industry (JJTI))
Byline: Matsuoka Toshio
Corporate Mission Statements Revered for Over 300 Years A corporate mission summarizes a company's basic policies for realizing its goals, and states the important goals that employees must strive to meet. It may be only a few words or a few short sentences, but even the longer ones tend to be no more than one page. A number of Japanese companies, regardless of their sizes, have corporate mission statements, and many of them display these on the walls of their offices or shops. Creating corporate mission statements is not a practice that businesspeople learned from the developed ...
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