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USA/France: Open TV, NPTV to provide interactive TV services.

Asia Africa Intelligence Wire

(From BBC Monitoring International Reports)

Text of press release by US company OpenTV on 13 September

Amsterdam, 13 September: The world's leading interactive television company, and European iTV software developer, NPTV, today unveiled a user-friendly authoring solution enabling the rapid and simple deployment of a comprehensive range of interactive services to the more than 27 million OpenTV-enabled homes worldwide.

The iTV Factory solution from Paris-based NPTV comprises three ready-made toolkits that allow broadcasters to build enhanced TV quizzes,pop-up programme-related content and advertising, and TV voting applications. Each relies on an intuitive graphical user interface, including "drag and drop" development and instant previews on a PC, …

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