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With signs of a sustainable economic recovery and an improving credit environment in Eastern and Central Europe, it's time for credit professionals to take a second look at business opportunities in that vast hut complex market. As growth rates recover from the global downturn and as many Eastern and Central European countries prepare to enter the European Union (EU), they will become increasingly attractive locations for direct investment, sourcing and selling.
Many of the largest U.S. and European companies already do business in Eastern and Central Europe, and a number of significant factors indicate that conditions may be ripe for more midsize and smaller ...