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Apple buys Nothing Real. (Technology).(Apple Computer Inc.)(Brief Article)

Televisual

| March 01, 2002 | COPYRIGHT 2002 Centaur Communications Limited. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Apple has acquired software firm Nothing Real in a move that will threaten Adobe's stranglehold on the compositing market.

In a statement from Apple, the company says it "plans to use Nothing Real's technology in future versions of its products" -- namely Final Cut Pro. The resulting product-range will draw alarming parallels to Adobe's portfolio and its acclaimed After Effects package.

No indication has been given about how long Apple will continue to support Nothing Real's PC-model. However, with a strong user-base across the post-market -- which includes The Mill and MPG -- it seems unlikely that ...

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