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Welcome to Betseyville.

WWD

| March 13, 2003 | COPYRIGHT 1999 Fairchild Publications, Inc. (Hide copyright information)Copyright

/ The first full Betseyville collection will launch for spring retailing.Welcome to Betseyville Byline: Julee Greenberg NEW YORK - With a new sportswear line and a home in Mexico to match, Betsey Johnson is getting used to a casual lifestyle.

After 40 years in the dress business, the designer is delving into a fresh way of dressing with Betseyville, a casual sportswear collection that includes jeans, T-shirts, skirts, jackets and other more casual pieces not seen from Johnson before. Highly influenced by rock 'n' roll, Johnson said she has wanted to do a line like this for a long time, but chose to go ahead with it now, after lining up the right production team and …

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