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The alchemy of success. (Interview).(Paulo Coelho)

Publishers Weekly

| April 28, 2003 | Andriani, Lynn | This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

If there were a formula for creating an international bestseller, what would it be? Would the book have to incorporate stories of boys who chase buried treasures, magic stones that help wealth seekers make decisions and old ladies who claim to interpret dreams? It doesn't sound like a winning prescription; after all, the books atop PW's current bestseller list concern bloody medieval sagas, tense courtroom dramas and steamy love affairs.

Unlike those chart busters, Paulo Coelho's The Alchemist is a simple fable--just over 150 pages long--that urges readers to pursue their goals and not give up. "By using a fable, I was trying to convey a message," Coelho explains. "I was also trying to understand myself better. When you use symbolic language, like I do in The Alchemist, you talk to your own soul and other people's souls, too."

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