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Going dry: looking to expand their family appeal even further, more and more waterparks are turning to dry attractions.
Every summer, hundreds of thousands of people converge on Noah's Ark, which claims the title "America's largest waterpark." With lazy rivers, water slides (36 of them at last count) and wave pools, water is definitely the star for this 70-acre park, located in the Wisconsin Dells.
And yet, this season for the park's 25th anniversary, Noah's Ark kicked things off not with a new water thrill ride or wave pool, but with a new $2 million dry attraction: Noah's Incredible Adventure.
Why dry?
"We wanted to do something very special for our 25th anniversary. We looked around and saw that we had a lot of water, and we decided we wanted to do something ...
- World Waterpark Association Partners With Convergence; Agreement Provides...
- Press release article from: PR Newswire August 26, 2004 700+ words
...26 /PRNewswire/ -- The World Waterpark Association (WWA) and Convergence, LLC...convergence.net/ About the World Waterpark Association (WWA) WWA is the world's premier...Director of Communications of World Waterpark Association, +1-913-599-0300, gkellogg...
- Gateway Ticketing Systems Earns World Waterpark Association's Industry...
- Press release article from: Business Wire December 21, 2004 700+ words
BOYERTOWN, Pa. -- The World Waterpark Association (WWA) recently awarded Gateway Ticketing Systems...Self-Service Ticketing Kiosk. About the World Waterpark Association The WWA provides valuable benefits to over 1,000...
- World Waterpark Association gathers for trade show in South Florida.
- Newspaper article from: South Florida Sun-Sentinel (Fort Lauderdale, Florida) (via Knight-Ridder/Tribune Business News) October 8, 2004 700+ words
...waterpark sounds like cash to the group that came to Fort Lauderdale this week. For the next few days, the World Waterpark Association will be holding its annual trade show and symposium at the Broward County Convention Center. Over 300 exhibitors...
- PAYMENT WRISTBAND MAKER SEEKS MORE WATERPARK ACTION.(World Waterpark...
- Newspaper article from: Cardline September 22, 2006 700+ words
...payments at water parks. The company will hawk its Smart Bank RFID Wristband System to attendees of the World Waterpark Association Symposium and Trade Show in Orlando, Fla., next month. The system includes wristband readers, related hardware...
- WWA names Rick Root president. (Around the Industry).(World Waterpark...
- Magazine article from: Aquatics International Dumas, Bob September 1, 2001 700+ words
The World Waterpark Association has chosen waterpark industry veteran Rick Root as its next president and CEO. The move was made last month in the wake of the...
- Great Wolf Resorts, Inc. Named Industry Leader by World Waterpark Association.
- Press release article from: Business Wire November 22, 2005 700+ words
...featuring indoor waterparks - was recently presented with the prestigious Industry Leadership Award by World Waterpark Association (WWA). The Industry Leadership Award is given "For setting an exceptional standard for the industry over...
- JMAR Technologies to Unveil Bio-Contamination Detection Service at World...
- Press release article from: Business Wire October 27, 2008 700+ words
...unveil BioAlert[TM], a new water-monitoring service based on its BioSentry[R] technology, at the World Waterpark Association's 28th annual trade show in Las Vegas, Nevada on October 28-29. The convention is the world's largest...
- WWA show draws mixed exhibitor reviews. (Around the Industry).(World Waterpark...
- Magazine article from: Aquatics International Conway, Tim November 1, 2001 700+ words
With attendance at the World Waterpark Association's 21st Annual Symposium and Trade Show down substantially, exhibitors said it was a feast-or-famine event. Overall attendance...