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PHILIPS GIVES FILLIP TO CHANNEL (it has switched to its earlier model of national distribution).
(From India Business Insight)
Philips, who had gone in for the regional distribution model, has switched to its earlier model of national distribution. It has appointed two distributors-Priya Ltd for the north and the east and Compuage for the west and the south. The company is separating its IT business from its CE business and has set up exclusive IT service centres in Chennai, Bangalore, Mumbai and Kolkata.
The ...
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