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JAPAN'S ART CORP TO MARKET HOME APPLIANCES VIA TV.
TOKYO, Feb 4 Asia Pulse - Osaka-based moving firm Art Corp. plans to start television sales of air conditioners, vacuum cleaners and other household appliances, aiming to exploit demand from customers who are moving.
The company plans to air three to four 90-second "mini-programs" weekly on Television Tokyo Channel 12 Ltd.-affiliated stations and other television broadcast companies. The spots, which will air starting Wednesday, will tell viewers they can order 29,800 yen (US$247) Sharp Corp. (TSE:6753) vacuum ...
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