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Interwoven eyes content management market ..BY: By Cynthia Peterson ..LD: UNSTRUCTURED information needs to be managed, but more than that, what do companies do with it? There is massive potential in that untapped information to generate more business, an.

Asia Africa Intelligence Wire

| June 03, 2004 | COPYRIGHT 2003 Financial Times Ltd. (Hide copyright information)Copyright

(From New Straits Times (Malaysia))

UNSTRUCTURED information needs to be managed, but more than that, what do companies do with it? There is massive potential in that untapped information to generate more business, and enterprise content management (ECM) is a system that manages unstructured content such as e-mail, which typically do not sit in the database.

ECM is not new, but it has not received as much publicity as customer relationship management (CRM).

According to analyst and consulting company Ovum, the global ECM market is worth US$1.54 billion (RM5.85 billion), with a positive growth outlook.

Ovum says as it stands, no vendor has …

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