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History. THE AMERICAN DREAM PLAYED OUT ON SA SOIL.

Asia Africa Intelligence Wire

| April 09, 2004 | COPYRIGHT 2003 Financial Times Ltd. (Hide copyright information)Copyright

(From Financial Mail)

Byline: Chris Gilmour

History THE AMERICAN DREAM PLAYED OUT ON SA SOIL The late 1980s signalled a need to diversify The origins of Famous Brands Ltd can be traced back to the early 1960s. Since then, there have been three distinct periods of development: the founder; the relaunch; and the new order.

The founder The genesis of Famous Brands (and for that matter food franchising in SA) goes back to the founder of the Steers brand, George Halamandres. Though a second-generation South African - he was born in Germiston - the Halamandres family roots are firmly on the Greek island of Limnos.

Halamandres, or Uncle George …

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