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Colorado springs in Bangkok ..BY: By Yamin Vong ..LD: THE Bangkok International Motor Show more than lives up to its name once again. There are show announcements in German and English besides Thai. Whether this is just for Press Day is moot. What is most.
(From New Straits Times (Malaysia))
THE Bangkok International Motor Show more than lives up to its name once again.
There are show announcements in German and English besides Thai. Whether this is just for Press Day is moot. What is most important is the money.
There are big bucks spent here and that is what gives the Bangkok Motor Show more and more credibility.
Imagine a 120 million baht (about RM12 million) show budget by Toyota, RM4 million by Mitsubishi, RM10 million by Chevy and not much less from Honda and the rest.
That's what really world class about the Bangkok Motor Show - the show budgets of the carmakers. On the other side of the coin, the show budgets are …
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