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Good for the 'hood? Wal-Mart is touting not just lower prices but racial equity in its push for expansion into poor, urban communities.(feature)

Colorlines Magazine

| June 22, 2005 | Chaddha, Anmol | COPYRIGHT 2005 Color Lines Magazine. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

At the corner of Grand and Kilpatrick Avenues in Chicago, the Reverend Joseph Kyles addressed a rally last May. "Tomorrow morning," he said, "we need you to pray for the City Council to vote for Wal-Mart in this community." That Rev. Kyles would be preaching the virtues of a corporate retail behemoth was no fluke. It was part of a strategy by Wal-Mart executives to cultivate support among black city council members and church leaders for building two stores in Chicago--each about the size of ten football fields. It is also part of a broader strategy to bring Wal-Mart to the 'hood--touting not just lower prices but also racial equity.

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