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"Selection & Concentration".
(From Journal of Japanese Trade & Industry (JJTI))
Byline: Interviewer: Hirose Keiichi
"Selection & Concentration" Strategy Helps Canon Keep the World's Top Market Shares in Digital Cameras and Other Products.
Boasting the world's highest market shares in digital cameras and projectors, Canon is performing strongly. President and CEO Mitarai Fujio has always attracted strong public interest for his unique corporate strategy and remarks. Specifically, he has decided to pull out of personal computer-related business areas under the so-called "selection and concentration" strategy, and has hammered out a policy of winning cost-cutting competition ...
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