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Thai shopping centres launch marketing campaigns on Chinese New Year.
(From Thai Press Reports)
Section: Business News - Shopping complexes all over Thailand have launched marketing campaigns aimed at Thai-Chinese shoppers to try to cash in on the Chinese New Year, The Nation reports.
The event, on February 9, is one of the big festive occasions seized upon by retailers to generate sales.
Seacon Square, the largest shopping complex on Srinakarin Road, with assistance from the Chinese Embassy, has invited the Sichuan Cultural Troop to put on displays of calisthenics, cultural dances and the famed Sichuan facial masks.
Charan Poopat, Seacon Square's vice president for operations, said the centre had imported …
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