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Hasee's Low-price Strategy Questioned.

Asia Africa Intelligence Wire

| January 11, 2005 | COPYRIGHT 2003 Financial Times Ltd. (Hide copyright information)Copyright

(From SinoCast China IT Watch)

SHENZHEN, January 12, SinoCast -- Hasee Group, an upstart PC maker in China, has come under growing pressure from its low- price strategy, with which the company has captured a considerable share of China's highly competitive PC market.

Hasee Group contends a number of favorable factors have produced and ensured its cost advantages, including mass production, slimming distribution channels, whereas its rivals hold different views.

Hasee Group president Wu Haijun said in a recent interview that wholly-owned subsidiary Hasee Computer Co., Ltd. can produce cards and boards independently, one of the factors contributing to …

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