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The premise is an obvious one: All the work that goes into creating a design for a product can be reused to create art for a video, documentation, or a slick magazine ad. But is the theory more attractive than the actual application?
In the last three years, there has been remarkable progress in hardware and software technology to make the process of creating art from computer-aided design (CAD) much easier. For example, graphics processing units (GPU), thanks to the evolution of common APIs such as DirectX 9 and OpenGL 2, provide hardware acceleration of shader programs. The new GPUs, in turn, have given software vendors good reason to support DirectX and ...