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Whole-grain bread for white-bread lovers.(CLAIM CHECK)(Sara Lee Corp's whole grain white bread)(Brief article)
The claim. Wonder White Bread Fans 100% Whole Grain Bread is "a wholegrain bread even white-bread lovers can enjoy," with the "mild, not strong, taste and soft texture white-bread lovers prefer." (Wonder has recently come out with a few more category-bending breads.) Sara Lee Soft & Smooth Made With Whole Grain White bread has "all the mouthwatering pleasure of scrumptious, soft, white bread," its Web site says.
The check. We sent both breads home with staff members or friends who have at least one child age 3 to 18 and who serve white bread at least occasionally. We also asked members of our Foods ...
- Sara Lee Gives White Bread a Makeover; New Sara Lee Soft & Smooth Made with...
- Press release article from: Business Wire July 18, 2005 700+ words
...stealth health. New Sara Lee Soft & Smooth...with Whole Grain White Bread hits store shelves...addition to its white-bread taste, Sara Lee Soft & Smooth...many Americans is white bread." Sara Lee Soft & Smooth...
- Sara Lee Soft & Smooth Made with Whole Grain White Bread is the Best-Selling...
- Press release article from: Business Wire January 23, 2006 700+ words
...that would appeal to white bread consumers Sara Lee Soft & Smooth...whole-wheat flour. Sara Lee's Whole Grain White Bread sold 16.7 million...Francisco/Oakland. Sara Lee Whole Grain White Bread was named one of BusinessWeek...
- White bread gets a makeover.(ROLLOUT)(Sara Lee Food & Beverage)(Brief Article)
- Magazine article from: Food Processing Toops, Diane September 1, 2005 700+ words
...of Chicago-based Sara Lee Corp., launches Sara Lee Soft & Smooth...smells and feels like white bread (it really does...cross-section of white-bread consumers and really...grain consumption. Sara Lee Soft & Smooth...
- Sara Lee Soft & Smooth Whole-Grain White Bread.(Brief Article)
- Magazine article from: Snack Food & Wholesale Bakery July 1, 2005 700+ words
Company: Sara Lee Food & Beverage, Downers Grove...lecithin, soy flour. FYI: Just call Sara Lee's latest whole-grain white bread introduction "stealth health." Its white bread got a nutritional makeover, resulting...
- Sara Lee Adds a Little Honey to Popular Soft & Smooth Bread Line.
- Press release article from: Business Wire December 27, 2007 700+ words
New Sara Lee Soft & Smooth Honey Made with Whole Grain White Bread Offers Unique Combination...Smooth bread line are: Sara Lee Soft & Smooth made with Whole Grain White Bread, Sara Lee Soft & Smooth 100...
- Disney's High School Musical Stars Help Sara Lee Celebrate Lunch Time Fun with...
- Press release article from: Business Wire January 24, 2009 700+ words
...Smooth bread and bun lines are: Sara Lee Soft & Smooth Made with Whole Grain White Bread, Sara Lee Soft & Smooth 100% Whole...Honey Made with Whole Grain White Bread, Sara Lee Soft & Smooth Made with...
- Corbin Bleu and Sara Lee Celebrate Lunch Time Fun with Ultimate Lunch...
- Press release article from: Business Wire January 10, 2008 700+ words
...nutrition. The bread line includes Sara Lee Soft & Smooth made with Whole Grain White Bread, Sara Lee Soft & Smooth 100% Whole...Honey made with Whole Grain White Bread. Sara Lee has seen success with its bread...
- New Sara Lee Soft & Smooth 100% Whole Wheat Bread Offers Consumers Taste,...
- Press release article from: Business Wire December 29, 2006 700+ words
...Made with Whole Grain White bread," said Bill Nictakis, president, Sara Lee Food & Beverage...enormous success of Sara Lee Soft & Smooth Made with Whole Grain White Bread, Sara Lee Soft & Smooth...