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Swinging isn't everything--it's the only thing.(BASEBALL)

The Sporting News

| June 02, 2006 | Berardino, Mike | COPYRIGHT 2006 Sporting News Publishing Co. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

In an airline commercial that's running in heavy rotation on Braves telecasts, young outfielder Jeff Francoeur hits a fungo that travels from Turner Field to the waiting mitt of a young fan in Copenhagen.

If the ad agency really had wanted to grab viewers' attention, it would have shown Francoeur doing something truly unbelievable--say, drawing two walks in one game.

One would be newsworthy enough for the Braves' New Age Hac-Man.

When the subject is broached, Francoeur doesn't grow testy. He breaks into a wide grin and talks enthusiastically about his see-bail, hit-bail approach.

"I'm an aggressive hitter," Francoeur says. "That goes ...

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