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CHICAGO -- Large-order business catering by restaurant chains is on the rise. In fact, Technomic has observed double-digit same-store sales increases by several chains that have focused on this opportunity. Among the most lucrative targets: office and business meetings, training sessions, hospitals and medical offices, and business promotional events. [R][sup.3]But large-order programs also present unique challenges to restaurant chains. How to identify and build awareness among potential customers? How to adapt menu items for greater appeal? How to adjust operational processes for order-taking and fulfillment? These and other issues will be explored in a new study, LOOP: Large Orders Off-Premise, currently in development by Technomic. ...