Six who see the future: meet the next generation of silicon all-stars--gay and lesbian innovators and entrepreneurs whose work is rocking the digital world.(Gay Cyber Revolution)

Publication: The Advocate (The national gay & lesbian newsmagazine)

Publication Date: 26-OCT-04

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COPYRIGHT 2004 Liberation Publications, Inc.

(1) Tom Gerace

Founder, BeFree.com and SupportEquality.org; Boston

Gerace laughingly describes himself as a "serial Internet entrepreneur." The 33 year-old started his first Web-based company in 1996: online marketer BeFree, which provided advertising to more than 400 clients around the world until it was sold in 2002. Gerace went on to the online travel marketing company National Leisure Group, where he served until three months ago. Now he's plotting a new venture. "[It's] totally top secret," he says with a laugh.

One of his other projects is very public: SupportEquality.org, an online clearinghouse for political donations that he describes as "one-click shopping for a candidate." "The Internet can get the grassroots power in the gay community and bring it together to have a massive impact on a specific issue,"...

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