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Book 'Em!(new business-bookkeeping software from Intuit Inc.)(Brief Article)

Publication: Newsweek

Publication Date: 01-NOV-04

Author: Stern, Linda
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COPYRIGHT 2004 Newsweek, Inc. All rights reserved. Any reuse, distribution or alteration without express written permission of Newsweek is prohibited. For permission: www.newsweek.com

Byline: Linda Stern

It's like accounting software with training wheels. Intuit, publisher of Quicken and Turbotax, has just released a dumbed-down version of its business-bookkeeping software, Quickbooks, for the 9 million American small-business owners who are still using pencils and shoeboxes. Quickbooks Simple Start sells for $100, sets itself...

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