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Fabric detergents dominate the Italian fabric care market with a 73% value share.

Publication: M2 Presswire

Publication Date: 28-FEB-06
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COPYRIGHT 2006 M2 Communications Ltd.

M2 PRESSWIRE-28 February 2006-Research and Markets: Fabric detergents dominate the Italian fabric care market with a 73% value share.(C)1994-2006 M2 COMMUNICATIONS LTD

RDATE:01032006

Dublin: Research and Markets (http://www.researchandmarkets.com/reports/c33737) has announced the addition of Clothes Washing Detergents - Italy to their offering

In 2004, the Italian fabric care market had increased by 38% over a five-year period (1999-2004). Fabric detergents dominated the market with a 73% value share, equating to sales of Euro 959 million in 2004. Around two thirds of this was generated by the sale of powders and just under 30% by liquid detergents. Tablets remained a niche product with a share of just 5%...

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