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COPYRIGHT 2006 Asia Pulse Pty Ltd
BEIJING, Feb 28 Asia Pulse - Everyone in AVIVA-COFCO Life Insurance, from the president to his driver, has a clear idea about what to achieve by the end of 2010: a 10 per cent market share in 10 Chinese branch cities.
With this vision in mind, the Sino-British insurer is continually making progress towards this "10-10-10" target.
After entering the Chinese market in 2003, AVIVA-COFCO, a 50-50 joint venture between British insurance giant Aviva Plc and China National Cereals, Oils & Foodstuffs Import & Export Corp (COFCO), has been expanding rapidly.
It opened four branch companies in Beijing, Fuzhou, Chengdu and Guangzhou....
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