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Letters to the Editor.
(From Canberra Times)
Wrong message One of your editorials on Monday, September 27, was devoted to ''Tragedy on roads''.
I have written twice to the Advertising Standards Bureau complaining about TV commercials which promote the sale of cars on the basis of their performance and speed.
My most recent complaint concerns a commercial for a Holden Commodore which features a young father at the wheel with his, say, five-year-old son sitting in the back seat.
The commercial provides a range of cues designed to indicate that the car is being driven very fast.
The Bureau replied to me today.
In a four-page determination of the complaint from myself and other people it dismissed the complaint, essentially because the Holden people assured the bureau that the car was in fact not exceeding the speed limit, and there was no hard data in the commercial which would contradict that assertion.
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