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VISA LAUNCHES MELBOURNE COMMONWEALTH GAMES CAMPAIGN.

Publication: AsiaPulse News

Publication Date: 30-JAN-06
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COPYRIGHT 2006 Asia Pulse Pty Ltd

SYDNEY, Jan 30 Asia Pulse - Visa International today launched its Melbourne 2006 Commonwealth Games campaign in what it says will be one of the largest branding exercises in marketing history.

Featuring Australian athletes Petrina Price and weightlifter Matthew Falcone the advertisements show the crowd physically helping the athletes...

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