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Ten trends to watch in packaged goods in 2006.

Publication: M2 Presswire

Publication Date: 30-NOV-05
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COPYRIGHT 2005 Ingram Investment Ltd.

M2 PRESSWIRE-30 November 2005-DATAMONITOR: Ten trends to watch in packaged goods in 2006(C)1994-2005 M2 COMMUNICATIONS LTD

RDATE:29112005

Naples - NY 2005 was a year of transition for many packaged goods marketers, setting the stage for what is expected to be a very active year for new products in 2006. New packaged goods launches in the USAare running 6.5% ahead of 2004's tally though October 31, 2005, as the demise of the low-carbohydrate fad has left a wide open market for other health and wellness-related trends to surface.

As the calendar turns to 2006, there are several up-and-coming trends in new products that figure to ring in the new year including these picks from Datamonitor.

1.Omega-3's Move to The Mainstream- One food trend that gained momentum during 2005 was heart-healthy omega-3 fatty acids. Found naturally in cold-water fish and in flax seeds, omega-3's began to penetrate a variety of product categories including milk, yogurt, bread, pasta and eggs. Big names are also moving to fortify foods with Omega-3's. Danone recently debuted an omega-3 fortified yogurt called Cardivia in Canada, a hint of what may be on the way in the U.S.market. Worldwide, launches of new foods & beverages containing omega-3's have more than doubled since 2002 according to Datamonitor's Productscan Online database of new products.

2.Get Ready for Superfruits- We all know that fruit is good for...

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