Fidelity Brings Beginning-to-End Agenda to Convention.

Jacksonville, FL -- When Fidelity National Financial executives travel to the MBA annual convention, they expect a lot of traffic from mortgage servicing professionals and representatives of other segments of the industry.

Traditionally one of the largest booths in the exhibit hall, Fidelity's portfolio includes loan servicing automation, loan origination technology, title insurance and other specialty real estate and mortgage insurance and information products.

And this year, executives with Fidelity National Information Services division say the company will be emphasizing integration during the MBA show. In part, that reflects an industry-wide trend that has lenders hoping to have access to data across their entire enterprise, not separate silos relating to each loan division or department. In many cases, that involves simplifying technology platforms to ease integration.

"We are going to be emphasizing and demonstrating the booth an array of end-to-end mortgage solutions," said Dan Scheuble, chief information officer at Jacksonville, Fla.-based Fidelity National Financial.

He said that Fidelity is a "year further along" in its initiative to integrate "a supply chain management model" linking pretty much everything that is offered by the firm.

In a world where the Internet is increasingly pervasive, service-oriented architecture allows companies like Fidelity to integrate offerings more seamlessly, he said.

Mr. Scheuble expects that continuing growth in the home-equity line of credit business will also be a hot topic at this year's convention, with more and more lenders looking for technology that will help them grow their HELOC portfolios.