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Hard knocks brings out stars. (Remote Patrol).
I noticed almost immediately that Hard Knocks: Training Camp With the Dallas Cowboys lacks the star value of 10 years ago, had HBO and NFL Films come a-knockin' at Camp Wowboys inhabited by Jimmy Johnson, Troy Aikman and Michael Irvin in Super Bowl form. Starring in this summer's miniseries: Dave Campo, Bob Slowikowski, Filip Filipovic ...
But the five-pointed image of America's Team dies hard. Besides, Jerry Jones volunteered for six weeks of all-access exposure. "Being offered the Dallas Cowboys is like being offered Brad Pitt and Jennifer Lopez," coos Steve Sabol, president of NFL Films. Never mind that the Cowboys sport a cast inferior to the World Champion Ravens of Season 1's Hard Knocks and haven't won in four years. They'll light up Wednesday nights. Last July's premiere opened at the Ravens' Best Western; Cowboys commenced camp in San Antonio with 50,000 fans, plus cheerleaders. Tex Schramm and Cecil B. DeMille would be proud.
HBO Sports president Ross Greenburg has metallic-blue stars in his eyes. "Last year, we caught lightning in a bottle; the final episode had a 4.9 rating," he says. "The story-lines may be better this time. You've still got Jerry and Emmitt Smith, plus the Oklahoma rookie star (Roy Williams) and a bunch of guys desperate to make the team. Pure soap opera."
Life with ...
- Ravens, NFL Films invade reality TV with `Hard Knocks'.(C)(Sports)(Pro...
- Newspaper article from: The Washington Times Fisher, Eric July 29, 2001 700+ words
...changed for Sabol. NFL Films, HBO, and the...up to produce "Hard Knocks." The six-part...is old stuff for NFL Films, the league...company, but "Hard Knocks" will give Sabol...to the point, "Hard Knocks" represents an important new tool for NFL ...
- Ravens will show their `Hard Knocks' tonight on HBO.(B)(Sports)(Pro Football)
- Newspaper article from: The Washington Times Fisher, Eric August 1, 2001 700+ words
...conversation. Welcome to "Hard Knocks." HBO's much...Billick said. "Hard Knocks," produced by NFL Films, will feature an...said Bob Angelo, NFL Films director and the on-site point man for "Hard Knocks." "But what...
- Eagles on show of hard knocks.(Knight Ridder Newspapers)
- Newspaper article from: Knight Ridder/Tribune News Service Sheridan, Phil August 12, 2001 700+ words
...champion Baltimore Ravens. Baltimore coach Brian Billick decided to allow NFL Films and the cable network total access to his team's camp for the series ``Hard Knocks,'' which airs Wednesday and Thursday nights. "You can't hide from...
- Branching out; NFL Films does more than just football games.(SPORTS)
- Newspaper article from: The Washington Times September 19, 2002 700+ words
...influence and reach, NFL Films is a behemoth...as the popular "Hard Knocks" series on HBO...going-strong "NFL Films Presents" are...changed all that. NFL Films already enjoyed...first edition of "Hard Knocks," a six-part...
- Fujinon HD lenses added to NFL Films' equipment arsenal.(Application Notes)
- Magazine article from: Advanced Imaging November 1, 2007 700+ words
...its signature style. NFL Films, (Mount Laurel, N...season. Recently, NFL Films had six crews stationed...produced for HBO and called "Hard Knocks: Training Camp with the...and at preseason games. NFL Films is upgrading its equipment...
- SOHK BEING REPOSITIONED.(School of Hard Knocks; Sole City Apparel)(Brief...
- Magazine article from: Daily News Record BAILEY, LEE November 10, 2003 700+ words
...reinvention of the urban label School of Hard Knocks. Since acquiring the license for the...firm has been working with School of Hard Knocks founder Gerard Murray on spring '04...added that production for School of Hard Knocks is currently based in Hong Kong. School...
- School of Hard Knocks Apparel Holiday Party Granting Christmas Wishes to Local...
- Press release article from: Business Wire December 6, 2002 700+ words
...WIRE)--Dec. 6, 2002 School Of Hard Knocks Apparel WBLS On Air Personality, Egypt...in their neighborhood. The School Of Hard Knocks Christmas Wish Party at the Crowne Plaza...Carol Murray, the founders of School Of Hard Knocks Apparel (SOHK). "We have been so...
- Bill Maher of the "Hard Knocks" comedy series to headline Boston's Catch a...
- Press release article from: PR Newswire February 23, 1987 700+ words
...of Showtime's new comedy series "Hard Knocks" and stand-up comic, headlines WHERE...Rising Star WHEN: Feb. 24 to 28 "Hard Knocks" is a brand new comedy series from...Sara" and on the "Tonight Show." "Hard Knocks" premieres on Showtime on Monday...
