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Business Editors
N. PALM BEACH, Fla.--(BUSINESS WIRE)--May 22, 2001
Bravo! Foods, Inc., the U.S. subsidiary of Bravo! Foods International Corp. (OTCBB:BRVO), announced today that Looney Tunes(tm) brand flavored milk will soon be available in the six New England states, through a production agreement with Oakhurst Dairy, Inc.
The Looney Tunes(tm) milk is being produced, marketed and sold through agreements that Bravo! Foods has with Quality Chekd Dairies , Inc., a national dairy co-op with over $3 billion in annual sales, and Oakhurst Dairy, a Quality Chekd member dairy. Oakhurst Dairy is the fifth dairy in the U.S. to begin marketing and selling Looney Tunes(tm) brand milk.
The Looney Tunes(tm) brand 2% milk, which is available from Oakhurst Dairy in a convenient 12 oz size, is being offered in five flavors: Vanilla Shake, featuring Bugs Bunny; Strawberry, featuring Bugs Bunny and Lola Bunny; Banana, featuring Tweety; Chocolate, featuring the Tasmanian Devil; and Orange Creme, featuring Wile E. Coyote and the Roadrunner. Each container displays a colorful graphic of the character and offers consumers a healthy beverage alternative that is convenient and tasty.
According to Mr. Tony Guiliano, President and COO of Bravo! Foods, "We are excited to have Oakhurst Dairy with their great reputation as an additional partner in the Looney Tunes(tm) brand flavored milk rollout and are delighted to expand our market coverage to New England. The Looney Tunes(tm) brand flavored milk is a tasty, fun alternative to soda that offers youth the nutrition they need to grow healthy bodies."
Mr. Stanley Bennett, President of Oakhurst Dairy, commented, "Looney Tunes(tm) brand milk offers us an exciting opportunity to grow throughout the New England states: Maine, New Hampshire, Vermont, Massachusetts, Connecticut and Rhode Island."