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Boston Market frozen dinners.(Taste Test)(Evaluation)
The Boston Marketbrand of fast-food home-style dinners has a new home--your supermarket's frozen-meals section. H.J. Heinz, in a licensing deal with the restaurant chain, now sells ten frozen dinners under the Boston Market name. One in particular--the Oven Roasted Chicken Juicy Glazed Breast Quarter with Mashed Potatoes and Gravy--is as tasty as the top-rated frozen meals from our last test. But it's also somewhat pricey, and high in fat and sodium.
We compared the Boston Market chicken-breast frozen dinner, a Boston Market chicken leg-quarter frozen dinner with stuffing and gravy, and one of the top-rated frozen meals from our report in February 1999, Marie Callender's Herb Roasted Chicken and Mashed Potatoes. We also compared these meals with similar take-out dinners of white-meat and dark-meat chicken from local Boston Market restaurants. (The restaurants feature rotisserie chicken; the frozen dinners, oven-roasted chicken.) All meals were priced comparably--between $4.29 and $5.29--but cost considerably more than most frozen meals ...
- Heinz has big plans for Boston Market;Home Style Meals ads debut; set stage for...
- Magazine article from: Advertising Age Thompson, Stephanie November 29, 1999 700+ words
...directly in the frozen dinner and entree category...agreement [with Boston Market] gives us global...Fundamentally, we see [Boston Market] as an opportunity...S Within the frozen-dinner segment in which the Boston Market line initially...
- Cold comfort: a frozen dinner for every diet.(BRAND-NAME RATING)
- Newspaper article from: Nutrition Action Healthletter Hurley, Jayne Liebman, Bonnie June 1, 2005 700+ words
In the 1950s, frozen-dinner eaters chose between entrees like...Stouffer's, and newer brands like Boston Market and Marie Callender's sell frozen...400 mg to 600 mg in a 300-calorie frozen dinner means it's easy to go over the...
- Heinz Launches New Line of Frozen Meals Licensed from Boston Market.
- Newspaper article from: Food & Drink Weekly November 15, 1999 700+ words
...2000. Heinz chose Boston Market because of the power...manager, marketing for Boston Market at HFFC. Boston Chicken...already offers other frozen dinner lines Weight Watchers...expects to branch out the Boston Market line into Canada...
- Heart attack prompts low-fat, low-salt frozen-dinner line
- Newspaper article from: Chicago Sun-Times February 21, 1989 700+ words
NEW YORK The first frozen dinner line that is consistently low...he said. Other low-calorie frozen dinner lines have some dishes that are...products to Healthy Choice are frozen-dinner lines that Baxter International...
- FROG PARTS IN YOUR FROZEN DINNER? DEAL RIBBIT.(LIFE & LEISURE)
- Newspaper article from: Albany Times Union (Albany, NY) October 1, 1995 700+ words
...PUTNAM WOMAN FINDS FROG INSIDE HER FROZEN DINNER The story which is one of the most...Choice'' brand Chicken Cantonese frozen dinner, and was about to eat the broccoli...with a Healthy Choice Frog Cantonese frozen dinner, heated it up in the microwave, then...
- HONEY, FROZEN DINNER IS SERVED
- Newspaper article from: The Record (Bergen County, NJ) NANCY J. KIM, Staff Writer April 6, 1994 700+ words
...The Record (Bergen County, NJ) 04-06-1994 HONEY, FROZEN DINNER IS SERVED -- SWANSON CELEBRATING 40 YEARS By NANCY J. KIM...marketing, New Jersey resident Betty Cronin created the first frozen dinner. The former bacteriologist and retired Campbell's employee...
- Confessions of a frozen-dinner dieter
- Newspaper article from: Chicago Sun-Times Lynn Williams June 5, 1986 700+ words
...profile diet aid of the '80s has to be the "gourmet" frozen dinner. This new wrinkle in convenience food succeeds by combining...weight-loss efficacy, I went on an eight-day gourmet frozen dinner diet, each day trying out one example of each of the major...
- Seniors in the cities are big frozen dinner users.(Special Report:...
- Magazine article from: Frozen Food Age October 1, 1999 700+ words
...the more solid a foundation of loyal users for ongoing brand development. Demographic Profile: Frozen Dinner Users How do heavy frozen dinner consumers compare to the total U.S.? Indices ate based on 100, which represents the U.S...
