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21st century consumer.(US - statistics)

Consumer Reports

| January 01, 2001 | COPYRIGHT 2001 Consumers Union of the United States, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Here's a statistical snapshot of the American consumer: Median income, at $40,816 per household, is more princely than almost any nation's, and many of us have the stuff to show for it. But we also have record levels of credit-card debt, and we make more trash than ever. And the typical family has only $71,600 in assets, including equity in the family home. This list comes from recent government and industry data.

WHAT WE DO

Jobs. Men work about 42 hours a week; women, 36 hours. In 53 percent of married couples, both spouses work.

TV. The TV is on 7 hours and 29 minutes a day at home. Viewing ranges from 3 hours for teens to 5 hours for women over 18.

See advertising. The average American is exposed to 247 commercial messages each day.

Eat. 928 meals per year at home, up from 917 a year earlier; 141 meals at restaurants, up from 139 the year before.

10 million U.S. households (10 percent) were "food insecure," or did not always have enough food to meet basic needs.

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