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Oh, you wanted our 'cheapest' rate?(long-distance marketing)
Now here's a phone call you don't want to get: a demand from AT&T that you pay your $3,300 long-distance bill.
Reader Tony Nino of Altadena, Calif., got such a call this fall. "I was sure it was fraudulent charges," he says. He subscribed to AT&T's 7-cents-a-minute calling plan, and normally his monthly bill ran $100 to $200.
Nino and his wife Suzanne learned that the calls, made by their daughter Lauren, a college student in New York with a boyfriend in New Hampshire, were legitimate. It's the perminute billing rate that shocked them. "On over 30 individual 1-minute long-distance calls, we were billed $5.88 each," Nino says. One 106-minute call came to $99. In total, Lauren's calls came to $2,700, not including tax.
"I had no idea we'd get a bill like that," Lauren says.
Worst of all, adds her dad, he called AT&T ahead of time, asking the company whether Lauren could use 1 800 CALL-ATT, the company's heavily advertised collect-call service, with his phone card, to bill ...
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