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(Full text of a statement. Contact details below.)
BEIJING, Dec. 29 PRNewswire Asia-AsiaNet - 2000-Leading Internet portal SOHU.com (Nasdaq: SOHU) has launched Short Messaging Services (SMS) in partnership with China Mobile Communications Corporation to offer millions of mobile phone users convenient, real-time access to information and communication services.
"SOHU.com's wireless strategy is clearly defined and well under way. Short messaging is another step towards our goal of convergence of the Internet, telecommunications and devices.
"SOHU.com leverages its massive base of 11.5 million registered users from PC-based Internet access by making its content available on a subscription basis across a variety of other platforms. SOHU.com pioneered the mobile Internet in China when it launched WAP based services in a partnership with Nokia in April.
"We now carry forward our first-mover advantage in the mobile Internet area with this latest innovative short messaging service", said Charles Zhang, CEO and President of SOHU.com.
As of today, mobile phone users can subscribe to SOHU.com's application based services, which include email alerts, greeting cards, weather forecast, financial information and stock quotes.
In the second phase of the SMS launch, due in mid-January 2001, other features such as news, sports, and downloads for picture and ringtone will be added. All content supplied by SOHU.com has been uniquely adapted for small screen use in short messaging format.