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* Little League, big interest: Genius move by Disney, increasing its Little League World Series investment from 15 to 27 exposures, moving the final to ABC prime time, just as the Bronx team emerged as the story and a ratings magnet. As if this programming needed more assets than smiling kids, proud parents, nationalism and sub-two-hour games. Makes you want to stand up and cheer ... which is just what unidentified personnel did in the ESPN booth when the Baby Bombers hit a clinching homer in pool play.
* The buzz: CBS, Fox and ESPN might run up the bidding, but NBC and Turner will keep NBA rights when the 2003-beyond deal gets done this ...