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Great new ideas in toys are in short supply this holiday season. Most trends, such as microchip-enhanced interactive toys and robotic pets, are several years old. The $23 billion industry also continues to lean heavily on licensing to drive sales; one-third of all toys had a tie-in with a TV program or movie last year. Some developments are disappointing, such as the resurgence of fighting toys (they're bugs and aliens rather than people, but fighting toys nonetheless); a plethora of fashion dolls and makeup kits that focus on appearance rather than on imagination and skill building; and a host of spy toys promoting eavesdropping.
There's junk out there, but our ...