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Marketing
A British trade publication providing readers with the most current news in marketing and delivers analysis and commentary. Features news sections for media, branding, and direct marketing.

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Direct News Brief: ING Direct celebrates first birthday.
May 26, 2004
Direct News Brief: The White Company hires Entire.
May 26, 2004
Direct News Brief: National Magazine Co seeks list management company.
May 26, 2004
Retail News: Asda nets Owen for footie snacks push.
May 26, 2004
Retail News: Costcutter runs free store audits.
May 26, 2004
Retail News: Retailers sign up to 'bonus' cards.
May 26, 2004
Retail choice: Boodle & Dunthorne.
May 26, 2004
Retail News Brief: La Senza hands ad account to 23red.
May 26, 2004
Retail News Brief: Boots to be first retailer to stock hair-straighten...
May 26, 2004
Retail News Brief: Innovations launches bigger catalogue.
May 26, 2004
Retail News Brief: Harrods appoints Selfridges head of fashion directi...
May 26, 2004
Retail News Brief: SRC reports slowdown in retail sales.
May 26, 2004
Retail News Brief: Asda label George knocks Debenhams from number thre...
May 26, 2004
Retail News Brief: Morrisons fails to compensate for Safeway financial...
May 26, 2004
Retail News Brief: Dulux Trade in tie-up with Thresher Group.
May 26, 2004
Amanda Aldridge on retail: Small players count the cost of chip and PI...
May 26, 2004
News Analysis: Esso fails to pacify the sceptics.
May 26, 2004
News Analysis: Wines wake up to branding.
May 26, 2004
Raymond Snoddy on media: If you want a top job, shout it out that you ...
May 26, 2004
Media Analysis: Morgan misjudged Mirror brand.
May 26, 2004
Brand Health Check: Holsten Pils.
May 26, 2004
Mark Ritson on branding: Royal Mail mire threatens to swallow Crozier.
May 26, 2004
Brand Builders: Footie Chick.
May 26, 2004
Profile: Young at heart - Ken Burgess Co-founder and chairman, Secondl...
May 26, 2004
Adwatch: The weekly analysis of advertisement recall.
May 26, 2004
Adwatch: Carlsberg Export - 'Free Toy'.
May 26, 2004
Presswatch: Ford - 'Drive for value'.
May 26, 2004
Presswatch: The weekly analysis of advertisement recall.
May 26, 2004
Campaign Casebook: Carlyon Bay.
May 26, 2004
Editorial: Cassani demotion is body blow for London.
May 26, 2004
Marketer's diary.
May 26, 2004
Focus on ... Chelsea Flower Show.
May 26, 2004
Opinion: Marketing Society - Consistency pays off.
May 26, 2004
Retail banking: Back to the branch.
May 26, 2004
Sector Insight: Pay-TV - Revenue race changes course.
May 26, 2004
Sector Insight: Pay-TV - Analyst comment.
May 26, 2004
Marketing to over-50s: This is Mrs Grey ..
May 26, 2004
Marketing mix: We'll call you - Royal Mail.
May 26, 2004
Marketing mix: Pen Portrait - Simon Thompson, head of marketing for Ho...
May 26, 2004
Exhibitions: Show selector.
May 26, 2004
Helpline.
May 26, 2004
Careers: What's it really like inside - British Airways.
May 26, 2004
Careers: Salary Snapshot - Age and job title.
May 26, 2004
Marketing mix: Name that brand.
May 26, 2004
Careers: Brand manager of the week - Ben Cochrane, Senior brand manage...
May 26, 2004
Careers: Just the job - Head of brand marketing, Ministry of Sound.
May 26, 2004
Direct News Brief: Chrysler promotes launch of Voyager.
May 26, 2004
Direct News Brief: BUPA International to run global campaign.
May 26, 2004
P&G aims at mums with customer mag debut.
May 26, 2004
Red Bull targets golfers in shift to mainstream.
May 26, 2004
T-Mobile to sell England phones.
May 26, 2004
3 reassigns Oxby in overhaul of marketing team.
May 26, 2004
Vladivar Vodka expands with debut RTD offering.
May 26, 2004
BT boss Johnson moves to Abbey.
May 26, 2004
Tango develops pounds 6m footie ads.
May 26, 2004
New campaign: Bacardi.
May 26, 2004
Abbey to shelve extra Costa bars.
May 26, 2004
B&B readies sale of IFA business.
May 26, 2004
Anchor ties with Shrek 2 in the UK.
May 26, 2004
BBC to boost governors' day-to-day involvement.
May 26, 2004
Virgin Mobile comes out on top for satisfaction.
May 26, 2004
Odeon chief to 'revolutionise' cinema advertising.
May 26, 2004
Warner Bros set for media review.
May 26, 2004
Pressure builds on food industry.
May 26, 2004
Norwich Union ties with schools fitness scheme.
May 26, 2004
Australia unveils pounds 150m global rebrand initiative.
May 26, 2004
Cornwall bids to lure businesses.
May 26, 2004
Colgate tests impact of digital marketing activity.
May 26, 2004
NCGF to expand with juices line.
May 26, 2004
ASA adds public seats on council.
May 26, 2004
P&G global haircare role for de Lapuente.
May 26, 2004
New campaign: Orange.
May 26, 2004
This week: Marketing news from the national press.
May 26, 2004
Media News: FHM in TV ads for 'sexiest' edition.
May 26, 2004
Media News: Rubicon to back Bollywood show.
May 26, 2004
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