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Marketing to the Emerging Majorities
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Marketing workforce diversity can help build affinity with emerging ma...
October 01, 2002
African American and Latino kids less likely to receive an allowance. ...
October 01, 2002
From the editor's desk.
October 01, 2002
MEM targeted promotions monitor, October 2002.
October 01, 2002
Kmart reaches Latinos with new publications. (Advertising And New/Redi...
October 01, 2002
New radio ads foster relationship with Latinos. (Advertising And New/R...
October 01, 2002
Sun-Sentinal introduces Spanish-language paper. (Advertising And New/R...
October 01, 2002
La Opinion Digital delivers new parenting site. (Advertising And New/R...
October 01, 2002
Pops promote positive messages to urban youth. (Advertising And New/Re...
October 01, 2002
Payless steps to Hispanic market with new ads. (Advertising and New/Re...
October 01, 2002
Essence magazine enters the Book Club Arena. (Advertising And New/Redi...
October 01, 2002
Honda unveils multicultural advertising effort. (Advertising And New/R...
October 01, 2002
Asian American kids are living dual lives. (Media Bites).
October 01, 2002
Hip-hop hype is a powerful promotional tool. (Media Bites).
October 01, 2002
Black women are turning to natural hairstyles. (Media Bites).
October 01, 2002
New York is microcosm of U.S. Asian experience. (Media Bites).
October 01, 2002
Immigrants still wary of post-9/11 discrimination. (Media Bites).
October 01, 2002
Number of potential B-school professors jumps. (Media Bites).
October 01, 2002
GlobalHue. (Marketers On The Move).
October 01, 2002
The Norte Group. (Marketers On The Move).
October 01, 2002
The Bravo Group. (Marketers On The Move).
October 01, 2002
General Motors. (Marketers On The Move).
October 01, 2002
Denny's names cruz/kravetz:IDEAS as the agency of record for the Hispa...
October 01, 2002
Albertsons Corporation. (Agency Activity).
October 01, 2002
Conference calendar.
October 01, 2002
Emerging majority women of color are moving up the corporate ladder. (...
October 01, 2002
Spanish-language TV draws mainstream viewers. (Media Bites).
October 01, 2002

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