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Whole new mind: holistic thinking builds the foundation for a brand.(b... May 01, 2006
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Gum packaging: it's big.(Brief article) May 01, 2006
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Gum packaging: it's big.(Brief article) May 01, 2006
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Brand simple: package innovation battles complexity--and wins.(INNOVAT... April 01, 2006
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Making a case for freshness: CPGs seek to show consumers that packagin... April 01, 2006
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Stealth in packaging: are your partner agencies doing everything to ke... April 01, 2006
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Vitamin package aids dispensing.(OUTSIDE THE BOX) April 01, 2006
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Microwaveable sauces add finishing touch.(McCormick and Co. launches f... April 01, 2006
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Brands reshape kids' beverage options.(Nestle Waters North America Inc... April 01, 2006
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Package "bursts" consumer expectations.(Volcano Lime Burst from Dream ... April 01, 2006
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Wine in a can ... with style and substance.(from Ironwine)(Brief artic... April 01, 2006
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Salad dressings that "spritz".(in spray bottles)(Brief article) April 01, 2006
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A better butter wrapper.(from Land O'Lakes Inc.)(Brief article) April 01, 2006
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Following up on developing trends.(Scotts Miracle Gro Co.)(Brief artic... April 01, 2006
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Fragrance package marks the spot.(from Unilever Group)(Brief article) April 01, 2006
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Gatorade hits a home run.(new packaging from Pepsi-Cola Co.)(Brief art... April 01, 2006
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A new shape for tape.(from Cindy Pichotta)(Brief article) April 01, 2006
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Max-ing out a brand refresh.(new packaging from Procter & Gamble Co.)(... April 01, 2006
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'Evolutionary' redesign: fires up kettle chips packaging.(Kettle Foods... April 01, 2006
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The strategy in digital workflow: no longer the tactical tool of the d... April 01, 2006
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Making an emotional connection.(Starbucks Corp.) April 01, 2006
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Tried and true is alive and kickin': keeping "icon brands" relevant.(H... April 01, 2006
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Little things mean a lot.(minor details in packaging should be done ca... April 01, 2006
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Putting a local spin on your global brand.(packaging ) April 01, 2006
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I am a consumer.(packaging in style)(Editorial) April 01, 2006
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The sincerest form of flattery?(branding) March 01, 2006
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Integration: when pieces of the marketing puzzle look better as a whol... March 01, 2006
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New Sargento packaging elicits brand passion.(BRAND NEW)(Sargento Chee... March 01, 2006
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Advanced toothpaste delivery system.(OUTSIDE THE BOX)(usage of batteri... March 01, 2006
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The French (Rabbit) revolution.(MARKET-DRIVEN INNOVATIONS)(French Rabb... March 01, 2006
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Continuous spray: it's all in the family.(MARKET-DRIVEN INNOVATIONS)(S... March 01, 2006
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Dior puts the petal in the metal.(MARKET-DRIVEN INNOVATIONS)(Christian... March 01, 2006
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Following up on developing trends.(Coca-Cola Co.)(Brief article) March 01, 2006
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Brewers tap a more refined market: the beer industry has initiated a m... March 01, 2006
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Is intelligent food packaging approaching?(EMERGING TECHNOLOGY) March 01, 2006
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Finding comfort in the past: some brands are finding success by cuttin... March 01, 2006
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How to "clearly" win your brand's best performance. March 01, 2006
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How "good" is your brand? Can packaging help brands balance style and ... March 01, 2006
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Del Monte offers green consumers compostable alternatives. March 01, 2006
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Winning at retail: why getting on-shelf is just the beginning. March 01, 2006
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Riveting redesign.(MARKET-DRIVEN INNOVATIONS) March 01, 2006
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Cleaning up with good design.(MARKET-DRIVEN INNOVATIONS) March 01, 2006
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The sincerest form of flattery?(branding) March 01, 2006
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What's in a name?(marketing misfires) January 01, 2006
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Seeing with new eyes.(creativity) January 01, 2006
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Illuminated package lights up automotive products.(OUTSIDE THE BOX)(Sw... January 01, 2006
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Intoxicatingly lovely wine labels conquer retail noise. January 01, 2006
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Universal design: does it deliver? The concept of Universal Design is ... January 01, 2006
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Spillproof juice--"Wadda" concept.(Waddajuice in new packaging)(Brief ... January 01, 2006
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Power your brand through packaging. January 01, 2006
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The classic roadblocks to innovation.(GETTING IT RIGHT) January 01, 2006
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Boomers and beyond: package structure gets a grip on aging.(INNOVATING... January 01, 2006
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Coca Cola's M5: when design, marketing and manufacturing ... Collabora... January 01, 2006
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Beverage packaging redesign wins on many fronts.(BRAND NEW) January 01, 2006
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Packaging for pets: the latest in "creature" comforts. January 01, 2006
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Swan-neck design means product dispenses more precisely.(Brief Article... October 01, 2005
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The incredible (but not edible) egg package.(Brief Article) October 01, 2005
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Rhino records boxes a genius.(Brief Article) October 01, 2005
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Retro brand enjoys revival in cobalt blue bottle.(VENEZUELA) October 01, 2005
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Plump gloss launched in "plump" packaging.(MARKET-DRIVEN INN... October 01, 2005
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Wine bottles get the sleeve.(MARKET-DRIVEN INNOVATIONS) October 01, 2005
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Packaging demystifies the Martini.(OUTSIDE THE BOX) October 01, 2005
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Avon's new packaging initiative calls for a global color solution.(BRA... October 01, 2005
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Redesigned wine cooler packaging spurs sales.(BRAND NEW) October 01, 2005
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Function first. October 01, 2005
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Correction.(Correction Notice) October 01, 2005
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Following up on developing trends.(snack foods)(Brief Article) October 01, 2005
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Contoured container promotes ease of use.(Brief Article) October 01, 2005
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Coffee package is elegant and distinctive.(Brief Article) October 01, 2005
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International fare. October 01, 2005
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Pedigree zips in with an innovative multiwall bag.(Brief Article) October 01, 2005
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Welch's grapes: fresher, longer.(FreshXtend Technologies )(Brief Artic... October 01, 2005
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Blistex is on the ball.(Brief Article) October 01, 2005
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Marketing, meet technology. October 01, 2005
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Aging eyes require user-friendly copy. October 01, 2005
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