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Adnams, the Suffolk-based brewery, has appointed Rocket to handle its media account as part of its plans to expand into a national brand.
The agency won the business after a pitch against a number of undisclosed shops. It is not known if the incumbent agency, Fox Murphy, repitched.
Rocket will now handle media communication planning and buying across all of Adnams' brewing and business interests. These include its hotels, pubs and its Adnams bitter, Broadside and Bitburger beer brands.
The agency will work alongside Campbell Doyle Dye, which ...