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Channel 4 looks to controversy to raise audience numbers.(drama about Tony Blair and Gordon Brown )(Brief Article)
Channel 4 is showing a controversial drama about the relationship between Tony Blair and Gordon Brown as part of Mark Thompson's second spring/summer schedule as the chief executive.
The Deal, which was turned down by ITV as too controversial, charts the rise of the two men and explores their subsequent relationship.
The spring/summer schedule is of great importance to Thompson - all eyes are on him after his MacTaggart lecture at last year's Edinburgh International TV Festival in which he stated his determination to show more risky programmes.
Channel 4 has had a respectable start to the year with audiences for its early and late peak segments up by 21 per cent and 18 per cent respectively.
'The performance has been respectable but the programming has been ...
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