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REVIEW: Ford to become first carmarker to join loyalty scheme.(Nectar)(Brief Article)

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| March 07, 2003 | COPYRIGHT 2003 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Ford is to become the first carmaker to join a mass-market customer loyalty programme. Sources said the final touches were ...

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