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Rosen ponders new format as Sony moves into hybrid SACD. (Midem News).
The RIAA's Hilary Rosen has called for an end to the "format war" between SACD and DVD-Audio, as the industry seeks out new revenue streams from physical product.
In a speech to MidemNet, the US trade organisation's chairman and CEO said a new physical format was needed that was "attractive and fun as a value proposition".
"I personally believe that surround music has a future--40% of music buyers in the US already have a surround sound system for their video viewing," said Rosen, who added that a combined extended single with DVD was an option to draw young buyers into the market.
"Cool packaging, extras about the artists--all these options must be seriously considered anew." Rosen added that new revenue streams and major record companies following "some important lessons" from indies by signing fewer artists and ...