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Emap is raising the stakes in commercial radio's newly-launched Sunday evening chart battle by vowing to make its Smash Hits countdown as big as the rival Neil Foxhosted show by the end of 2003.
Emap Performance group programming director Andy Roberts says he wants the Smash Hits chart--which debuted in its new Sunday slot a week ago--to match the audience share of the rival ILR chart, which has been newly renamed Hit 40 UK, within the year.
Roberts' confidence has been boosted by the success of the Mark Goodier-hosted Emap countdown in securing deals with a first batch of 22 non-group stations to take the weekly programme.
"The take-up has been really positive," says Roberts. "We're really surprised how soon we could get on board these other stations, as originally we wanted it to get it up and running first with our own stations but the interest has been so strong."
Following deals with the Forever, Real Radio, Tindle and UKRD groups, Roberts says there is a huge potential for other stations to take the chart which is uniquely compiled from a combination of sales, radio airplay, TV viewers' requests and web and phone votes. "It is hopefully a chart that truly represents what people want to ...